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The Long Tail on a Large Jury Verdict

Following a client’s large jury verdict in the banking industry, Blattel Communications worked with a national, mid-sized law firm to publicize the outstanding result and the team members involved.

Focus on Financial Industry Media

Focusing on the financial and legal impacts of the verdict, the firm enjoyed coverage by:

  • Los Angeles Times
  • Thomson Reuters
  • American Banker

Top Honors

Team members were also recognized for their litigation skills through targeted, persuasive nominations and subsequent award selections, including:

  • Law360’s “Banking MVP”
  • Los Angeles/San Francisco Daily Journal’s “Top 100 Lawyers
  • Los Angeles/San Francisco Daily Journal’s “Top Verdicts”
  • National Law Journal and its ALM affiliates

Substantive Expert Publishing

To further leverage the “good news,” Blattel Communications worked with the lead trial attorney on a byline article that published in Corporate Counsel magazine, highlighting his courtroom acumen.

Continuing Coverage

Even a year after the verdict, results still flow from the campaign, as the team continues to be a recognized industry leader and is consistently called upon to provide insights on similar financial services issues and litigation.

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