Check out the recent discussion between Blattel Communications’ Lydia Bednerik Neal, Paul Ryplewski of JD Supra, and Paula Zirinsky of… Read More
Thought Leadership, Strategic PR, and Creating Content that Connects with the Media
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- Firm News
Preparing a Professional Profile That Engages Prospects (and Others)
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I recently had an opportunity to lead a discussion at an “all hands” law firm meeting around best practices for… Read More
Setting Expectations With Multigenerational Teams and Clients
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It’s easy to slip into a mindset that something might “go without saying.” Whether leading an internal team or managing… Read More
Return on Investment (ROI): Measuring Marketing Effectiveness
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Do you know how effective this marketing tactic is? How much profit (or loss) is attributed to a specific marketing… Read More
LMA West Annual In-House Counsel Summit
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On May 2, Blattel Communications’ Traci Stuart moderated a panel of in-house legal counsel from top companies to discuss their… Read More
“Election Year PR: Challenges and Opportunities for Law Firms” on Law.com
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Political discourse can be tricky. A potential lightning rod for law firms, many will steer clear of anything that comes… Read More
Tips for Communicating Changes: Retirements, Title Step-Downs and Obituaries
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We’ve recently experienced an uptick in questions about communicating around late-career or end-of-career milestones – a line of inquiry that… Read More
Marketing & BD Strategies: Positioning Your Firm for Success
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- Firm News
Leading and impacting marketing with a shoestring budget, few resources and small teams requires creativity, resilience and grit. The LMA… Read More
Wild 2023 in Media May Be Just the Opening Act for Greater Disruption: 2024 Media Trends to Watch for Professional Services Firms
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The media landscape continues to shift, and 2023 was certainly an eventful year. Layoffs abounded based not just on the… Read More
LMA WEBINAR – The Dilemma of Law Firms: To Speak or Stay Silent?
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On February 13, 2024, Blattel Communications’ President Traci Stuart will participate in the Legal Marketing Association webinar “The Dilemma of… Read More