Whether looking to engage members more consistently or to showcase industry thought leadership in support of advocacy goals, nonprofit public relations and marketing can be an important set of tools for increasing membership and revenue, market influence, and future relevancy.
Blattel Communications has worked with many trade and professional nonprofit organizations to develop focused communications and growth strategies. We understand the trends impacting membership organizations, from generational shifts in volunteerism to the challenges incurred during and post pandemic. We especially have deep experience working with organizations adjacent to the legal and commercial real estate industries. Representative projects include:
- Strategic planning + meeting facilitation
- Spokesperson + media training
- Crisis communications
- Social media planning + implementation
- Thought leadership + content development
- Issue-based media campaigns
- Membership drives
- Event promotion
Effective nonprofit public relations and marketing activities often require a skilled balancing act addressing the needs and perspectives of various stakeholders, including members, professional staff, volunteer leadership, prospective members, partner organizations, industry insiders and third-party media sources, as well as the general public. We help organizations navigate these complex nuances. Our work has included regular ongoing support through a monthly retainer, as well as project based work related to a specific campaign or planning need. To learn more about how we engage with clients, please visit the Our Approach page of our website.